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October 20, 2017

And focus more on effectiveness.

What’s the difference? Ignoring textbook definitions, it essentially comes down to doing the right things (effective) and doing things right (efficient).

In the context of growth, that difference can be critically important.

Let’s say your...

October 20, 2017

A clear business purpose is becoming an essential tool for customer and team engagement. It's all about "why"!

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